Our Story

THE BIRTH OF PURE

In the fabulous 80's, fashion designer Abby Kanak's career soared and celebs wore her dresses but lives were forever changed when daughter Pallas suffered a brain injury just days after she was born. "After many difficult years, we decided to turn all of our pain and passion into something life-affirming" says Abby and voila...Pure Home Couture was created. In 2002, the little shop on Hamilton's Locke Street South began.

OUR STORE

Climb the stairs to Pure Home Couture and be transported to a Paris loft space with soaring beamed ceilings and worn wooden floors. You are at once struck by the grandeur of faded elegance, the beauty of imperfection. Sparkling chandeliers twinkle above French Armoires and lovely harvest tables, brimming with abundance and the promise of spring. Reminiscent of some old world apothecary, your senses are awakened by the meanderings of Lavender, traces of Blood Orange and White Lilac.

A pristine paradise of 3000 sq ft where lovely scented products are piled high atop pretty cake plates and other-worldly mannequins tower atop tables. Vintage sideboards house perfumes, lotions, soaps, bath luxuries, candles & home fragrances.

OUR BRAND

Our fragrance obsession began in the little shop on Locke Street which prompted us to begin making our own brand of natural Apothecary products for Bath & Home. Naturalistic scents that trigger poignant memories and transport us. Our values have always revolved around sustainability and conscious business practices, we use natural and organic, plant-based, ethically sourced ingredients. Small-batch, proudly handmade with love in beautiful Hamilton. Our wish is to spread light and ignite a fragrant journey.